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Food! Glorious Food! The Power of Edible Incentives

March 17, 2010


Finishing off another piece of chocolate cake during a company potluck the other day, it suddenly hit me on yet another non-cash, morale and engagement booster in the workplace:


It’s amazing how the power of food motivates people and brings them together. Just look at Thanksgiving. What other device could motivate some individuals to spend a day with those they may not even be able to stand to be in the same area code as?


Just from casual observation, it’s awesome to see how a person’s day can be transformed by it. I’ve seen someone (including myself) who appeared to be having a horrible day hear about a potluck or some other edible delight in the breakroom and then immediately go through a transformation.

A huge component of a successful incentive plan is the experience or memory associated with it (Paul Hebert discusses this in a post). Merchandise has the ability to capture this “experiential” effect. For example, it’s not the new grill you received but the great cookout with family you were able to experience as a result of having it. Food also provides the centerpiece to a great experiential motivator for employees. They won’t (hopefully anyway) be able to have a tangible reminder of that meal. However, they will have the memories associated with that experience, whether it be at a lunchtime potluck or a company-wide recognition dinner.

Food: engaging and bringing employees together one potluck at a time.

One Comment leave one →
  1. March 29, 2010 10:21 am

    i without a doubt adore your own writing type, very helpful.
    don’t give up and keep posting considering the fact that it simply just very well worth to look through it,
    excited to browse through more and more of your writing, goodbye 😉

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